We successfully implemented an Interactive Content Switching solution, revolutionizing digital signage in retail spaces. This cutting-edge system dynamically adapts content based on real-time audience demographics, delivering a personalized and engaging customer experience.
🔹 A small video camera positioned on top of the display captures the viewer’s age and gender using an advanced video analytics engine.
🔹 The system then triggers the CMS (Content Management System) to queue up the most relevant video ad.
🔹 Pre-prepared video clips target specific demographics, ensuring that content resonates with the right audience.
✅ Female, 35 years old → Cosmetics advertisement
✅ Male, 50 years old → Luxury car commercial
✅ Gradual segmentation by decades → Personalized content for ages 20 to 60+
This automated, data-driven approach optimizes in-store advertising, increasing engagement, improving customer experience, and maximizing sales potential.
🚀 The Future of Retail Signage is Here – Personalized, Intelligent, and Impactful.
Our team implemented an advanced Video Analytics System to modernize waste management monitoring for the City Council. Previously, six employees manually monitored live camera feeds to track subcontractor performance in garbage collection—an inefficient and labor-intensive process.
Solution:
We replaced manual surveillance with AI-powered Video Analytics software, which automatically detects key waste collection activities. The system identifies two crucial events:
By setting event-based detection patterns, the system automatically verifies a successful waste pickup when these two actions occur within a specific timeframe. The data is then mapped citywide, providing a comprehensive overview of collection efficiency.
Results & Impact:
✅ Automated the work of six manual operators
✅ Increased accuracy and efficiency of tracking subcontractor performance
✅ Provided a citywide visual map of completed waste pickups
✅ Reduced human error and labor costs
Scope of Work:
This solution transformed waste management oversight, delivering a smarter, data-driven approach to city operations.
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